Tuesday, September 17, 2019

Startup-People of Seattle: Bob Crimmins (Ecosystem builder)

The blog-series “Startup People of Seattle” introduces some of the key personas in the ecosystem to learn more about what they are doing, to share their thoughts and ideas, and to promote networking. 

In our seventh interview, meet Bob Crimmins:
“Startup Haven really is about supporting founders by building personal relationships.”
Bob Crimmins is an engineer and serial entrepreneur. He is active in the startup community as advisor, mentor and organizer. He founded Startup Haven in 2006 as a means of connecting venture-scale founders and investors.
https://www.linkedin.com/in/bobcrimmins/




Q: Could you please introduce yourself and talk some about your background in entrepreneurship?
A: I am currently the founder of Startup Haven, a 12 and half-year-old ago passion project that began in Seattle as a way to help founders and investors meet and build relationships. It has grown very organically now into a membership organization for venture-scale founders and investors with more than 2,300 members in six cities. 
I co-founded my first tech startup in 2000 and have founded or co-founded six startups over the past 20 years. But I have been in and around entrepreneurship since I was a young kid. My mom and dad co-founded a series of manufacturing and retail businesses and so I was effectively employee number one since I was 9. Each subsequent company was an extension or evolution of the previous company. Today we would call those pivots. I had a front-row seat for the entire show. I didn’t realize it at the time, of course, but those early experiences set my path in entrepreneurship. 
For the past decade or so, I have been advising and mentoring quite a bit around town. My operational roles in startups have ranged from CTO to CEO and so I find myself helping founders think through a pretty broad range of issues. My professional background is in software engineering and I learned to program in high school. Back then, programming still meant feeding a stack of punch cards into a bin. And it definitely wasn’t considered cool or lucrative back then to be a teenage programmer. But I loved it. 
I started out as a computer science major in college in California, but found that I’d already learned enough to test out of programming classes and get a job in tech. So I changed my major to my avocation, philosophy. Ironically, pursuing a masters degree in philosophy at the University of Washington is what brought me to Seattle in the first place. 
Q: Let’s talk some about Startup Haven. What kind of startups could I find at Startup Haven?
A: Our focus is entirely on venture-scale startups. In order to join Startup Haven, founders must be working on their startup full time and must have achieved at least some elements of traction. So, if you are still working at Google or Amazon or Microsoft and you’re working on your startup part time, then you’re not quite ready. 
Q: Is the reason for the full-time requirement that you believe part-time founders typically are not as successful?
A: It’s not about the founder, per se. It’s about what it means to build a venture-scale company. You can build a successful lifestyle business or a small business part-time, but building a venture-scale company is different. You can only get so far working part-time on a venture-scale opportunity and much of the help you’ll need just won’t be available to you if you’re not full time. 
Of course, lots and lots of venture-scale startups get started part time and as side hustles. But so very many of those part-time startups never get out of the chute and it’s just impossible to tell which ones will and which ones won’t. So, we set a bar requiring that founders be working full time on their startups. This is especially important for us, since the essence of Startup Haven is to help founders help other founders. But if you’re not working full time on your startup then you won’t even be able to act on much of the help and advice you’d receive. 
I want to emphasize though that folks should not quit their jobs too soon to pursue a startup full time. 95% of startups fail and jumping off the cliff too soon is a leading indicator that you’re headed for a crash landing at the bottom. You should be very thoughtful about the decision to jump and have some sort of cogent story about how you might possibly be in the 5% that make it.
Q: What are the investors looking for at Startup Haven?
A: Let me approach this question from a somewhat different angle, i.e., what is Startup Haven looking for from investors. We are not a social club. We want investors who are serious about looking for their next deal. We want them to come to Startup Haven to build relationships with founders and to look for ways to be helpful to founders. It is a cold, hard fact that no one can predict which startups or which founders are going to be successful. Investors are not necessarily expected to make investments, but all Startup Haven members (including investors) are expected to be respectful and helpful to every founder. 
One of the reasons I think investors appreciate Startup Haven events is our code of conduct that prohibits aggressively pitching investors, showing demos, or begging for coffee meetings. Everyone comes to Startup Haven events to meet and get to know each other. If an investor sees a company or meets a founder they like, then the relationship will develop naturally, and a coffee meeting may result.
Q: What does a typical conversation look like at Startup Haven if founders aren’t allowed to pitch their ideas?
A: We structure our events so that everybody in the room gets the chance to introduce themselves and to make an ask and make an offer. This sets the stage for them to know what founders and companies are in the room. If investors are interested in a company or founder, they will likely initiate a conversation. 
Most investors also take the opportunity to introduce themselves as investors and say a few words about the kinds of companies they invest in. This usually also includes an invitation to founders to approach them at the event if they think the investor might be a fit for them. 
Other than that, most of the conversations tend to be a mix of personal subjects and shop talk about startups generally and sometimes specific operational challenges they’re having. This is where relationships get built. It’s a powerful thing.
Q: From your experience with Startup Haven, what are the most difficult problems founders typically face?
A: I think that lots of founders believe that raising capital is the hardest thing. And it is hard. But once the capital is raised, I think they often discover that building and scaling a great team is much harder. But underlying all of that is the herculean task of getting traction and proving that you have found a problem and a solution that people care about. 
I do think that many founders get too focused on their vision of a solution when they haven’t yet shown that enough customers care enough about the problem and whether there is a cogent story to be told about how a founder can build a venture-scale business around solving that problem. Telling cogent stories is undervalued by founders, for sure.
Q: What are your thoughts on the startup ecosystem in Seattle?
A: I am very bullish about Seattle’s startup ecosystem. I’ve been in it and around it for 20 years. My observation is that it has been up and to the right for pretty much that entire span of time. Our tech talent has been our strongest suit and the ever-increasing number of satellite engineering offices opened by virtually every major tech company you can name is evidence of that. 
But I don’t think we are very good at telling our story, both inside and outside of Seattle. I travel to other startup cities from time to time and it’s remarkable to me how little folks know about what’s going on up here in this dark, wet, cold corner of the Northwest. Despite usually landing in the top three to five on most lists that measure startup metrics, Seattle is very often left entirely out of conversations I hear about startup ecosystems. I’m not sure how to fix that, but I do hope that, as Startup Haven scales into more and more cities, we will draw some attention to our humble corner of the country. 
In terms of challenges, I do think that Seattle is underfunded. You can pretty much count the number of active, large-scale institutional venture firms on about 7 fingers. Compare that with every other startup ecosystem of our girth. The bright side is the development of a deeper pool of mid-tier venture options and a dramatic expansion of angel investment. Pioneer Square Labs, Founders Co-Op, Unlock, Flying Fish, Curious Capital, SeaChange and Grubstakes are all examples of the growth of funding in Seattle over the past few years. And there are more. 
A big shout out to John Sechrest and the Seattle Angel Conference. No other single person or organization has had a greater impact on the Seattle investment ecosystem. In a few short years, Seattle Angel Conference has led to hundreds of new angel investors, more than $3M in seed investments in more than two dozen startups and was the launch point for Flying Fish, SeaChange and Grubstakes. Thanks, John.


Here are some things I learned from this interview:
  • Building a venture scale business, while not working on it full-time, is almost impossible. However, as many startups fail, one should think very carefully before quitting a job. This step should not be taken too early when there is still no proof that an idea is also a business.
  • Many founders don’t seem familiar with the concepts of “Lean Startup,” meaning that customer development proceeds product development.
  • Seattle’s startup ecosystem could improve in funding startups.


In the interview Bob mentioned some resources and organizations, find out more about them here:


About Seattle Angel:
A strong ecosystem creates an environment that allows startups to thrive. Seattle Angel’s goal is to strengthen Seattle’s startup ecosystem by increasing the access to funding for entrepreneurs to push their ideas further.


About the author: Sven Goepfrich

https://www.linkedin.com/in/svengoepfrich/

Sven Goepfrich is currently finishing his MBA in Syracuse. His studies focus on technology, innovation and entrepreneurship. At his school, he is working for the department of finance. Sven was actively interning with the Seattle Angel Conference in summer 2019. He is currently looking for full-time career opportunities in this field.

Tuesday, September 10, 2019

Startup-People of Seattle: Brian McIlwain (CTO)

The blog-series “Startup People of Seattle” introduces some of the key personas in the ecosystem to learn more about what they are doing, to share their thoughts and ideas, and to promote networking. 


In our sixth interview, meet Brian McIlwain:
“Everything is available for free online, i.e. on YouTube. I usually start there when trying to learn about anything.”
Brian McIlwain angel invests in early-stage companies by providing CTO and software consulting services for an affordable dollar rate and accepting the rest in equity.




Q: Could you please shortly introduce yourself?
A: I have a tech background, but I am also into finance and business. I have been a software consultant for half a decade working with small companies and Fortune 500 companies. I love the fast environment startups operate in. Right now, I am actively working as CTO for two startups. Additionally, I am in an advising role for some more startups. The asset that I can provide as an advisor is that I can maintain the roadmap for the technical execution. This is much less time intensive then actually executing on the roadmap, but it is very important for startups to get this right. 
Q: What makes a startup interesting to you?
A: Both the companies that I am involved with as CTO have a very similar founding story. In both cases the founder someday realized that their jobs could be eliminated by an app. I like those kinds of entrepreneurs, because they are familiar with the problem that they are trying to solve and the market that they operate in.
Q: On LinkedIn you say you “angel invest”. Could you tell me more about that?
A: I do angel investing even though I am not accredited. Instead of investing my money, I invest my time, meaning that I will work for startups for a discounted rate plus equity.
Q: How would you go about learning more about startups?
A: Everything is available for free online, i.e. on YouTube. I usually start there when trying to learn about anything. There are book summary videos for example that I like to watch, or even authors talking about the key ideas described in their books. Learning about a topic through YouTube usually provides me with a good overview. If there are certain aspects that I want to learn more about, books can be a good resource.
Some of the YouTube-channels I follow are: 
  • “Productivity Game”
  • “startupschool”
  • “The Minority Mindset”
Some of the books I’d recommend reading are:
  • “Zero to One” by Peter Thiel
  • “Rich Dad Poor Dad” by Robert T. Kiyosaki
  • “How to win friends & influence people” by Dale Carnegie
  • “To Sell is Human” by Daniel H. Pink
  • “Think and Grow Rich” by Napoleon Hill
  • “The Effective Executive” by Peter Drucker
The resources I mentioned are not all specific to startups, but I think they are worth looking at. What these resources have in common is that their core message is contradictory to what common wisdoms dictates is right. One core concept that I have learned is that in areas of finance and business the majority's way will almost never be ideal. This is because otherwise, supply and demand would rebalance the profit margins to make the average person's performance, well, average. Therefore, if you wish to perform better than average you must do at least some things that the majority thinks will never work or at least would be unwilling to try. Then, you have to prove that your contrarian belief is indeed correct or more profitable than the common wisdom, usually by winning in the market.
Aside from the resources I mentioned, I think mentors can add a lot to one’s personal growth. I have been lucky to have had great mentors, for example Bryan Starbuck, a serial CTO. 
I also enjoy going to meetups, like the Open Coffee that John Sechrest hosts every Tuesday morning at Galvanize. This is a great opportunity to share some thoughts and discuss topics. Aside from that, meetups are a great for networking.
Q: What are some examples for interesting organizations in Seattle’s startup ecosystem in your opinion?
A: There is a new angel investing group called Gaudium Capital. They focus on fintech, blockchain and AI. What makes them stand out I think, is that they are very well connected and that they provide highly capital-intensive resources for very cheap. The founder of Guardian Capital is Alvaro Jimenez.


My key take-away from this interview:
  • Today, education does not have to be expensive anymore. There is an unlimited amount of resources available online. YouTube can be a good starting point that allows to get a good overview. Once I know what aspect I want to learn more about, it makes sense to invest time in reading a book.


In the interview Brian mentioned some resources and organizations he finds helpful, find out more about them here:


About Seattle Angel:
A strong ecosystem creates an environment that allows startups to thrive. Seattle Angel’s goal is to strengthen Seattle’s startup ecosystem by increasing the access to funding for entrepreneurs to push their ideas further.


Seattle Angel Conference:
SAC round XVI is about to start. Are you an entrepreneur looking to get about $200k in angel funding? Are you curious to learn more about pitching, to polish all the documents needed for investments and to receive great feedback? Or are you an accredited business angel who wants to learn more about angel investing and due diligence? In any of these cases you should consider reaching out to us. You can find more information here: https://www.seattleangelconference.com/
For any questions please reach out to: sechrest@gmail.com


About the author: Sven Goepfrich

https://www.linkedin.com/in/svengoepfrich/

Sven Goepfrich is currently finishing his MBA in Syracuse. His studies focus on technology, innovation and entrepreneurship. At his school, he is working for the department of finance. Sven was actively interning with the Seattle Angel Conference in summer 2019. He is currently looking for full-time career opportunities in this field.

Wednesday, September 4, 2019

Startup-People of Seattle: Nate Doran (Business Angel, VC)

The blog-series “Startup People of Seattle” introduces some of the key personas in the ecosystem to learn more about what they are doing, to share their thoughts and ideas, and to promote networking.



In our fifth interview, meet Nate Doran:
“I think angel funds are important because without them, for many angel investors, to be able to build a big enough portfolio, they can’t make enough individual investments.”
Nate Doran is the Business Director at SWAN Venture Fund. He manages the investment process there.





Q: Could you tell me a bit more about your background, especially when it comes to entrepreneurship?
A: During my MBA at the University of Washington, I started a company through a business plan competition. However, the business model was flawed, and the team didn’t work out, so we shut the company down after one year. Following this experience, I volunteered with Northwest Energy Angels (renamed Element 8 Angels) for two years while finishing my MBA. I helped them with due diligence and the screening of companies. From there I was recruited into Keiretsu. After 2 years, I was talking with Jim Reed about a fund and we started SWAN Venture Fund with 23 investors.
Q: It is interesting that you have been on the investment side very early on. How did that come?
A: Four years ago, I strongly felt like there was a gap in funding in the Seattle startup ecosystem. There were many articles about this at the time. Additionally, while working with Keiretsu, many of the more successful-in-fund-raising entrepreneurs hit a ceiling at $2.000.000 and could not raise any more money here. Some of these companies were VC-class companies that could be funded if a VC had a fitting investment thesis. I recognized this problem as an opportunity and decided to go on the investment side rather than founding a company, which was an alternative for me at the time.
Q: How do you think the investment situation looks like today in Seattle’s startup ecosystem?
A: There has been a lot more VC activity recently. We have Pioneer Square Labs, Flying Fish, Unlock, Founders’ Co-op and a few others. A lot of them are focused on specific software themes though. Therefore, I still think that there are holes in the local private capital markets infrastructure, especially as the market changes. As far as the angel market goes, some names in town are Alliance of Angels, Puget Sound Venture Club, and SeaChange Fund.
Q: Could you talk some about the SWAN Venture Fund?
A: Our first fund was very small. We are talking about a million-dollar fund. Therefore, the structure was atypical. One company died already, and we have a few zombie-class companies, but we also have six or seven companies that still show potential with two seeming very promising. CurvaFix (https://curvafix.com/) is a medical device company and we hope to return our fund from that investment. DefinedCrowd (https://www.definedcrowd.com/) could be a unicorn. So, I think the first fund is doing very well. As a result of this success, 16 out of the 24 investors invested in our second fund again. In the second fund we had a total of 35 investors, and it ended up being a $1.085.000 fund. We are still investing into companies through our second fund. The third fund that I am working on with Jim Reed, Richard Samuelson, and a few others right now will be a Venture Capital fund. However, we will probably form another angel fund in the future, too, as this is good for our ecosystem. 
I think angel funds are important because for many angel investors, to be able to build a big enough portfolio, they can’t make enough individual investments. As an angel is starting out, it is tempting to write a lot of big checks quickly. There are two typical stages of attrition, where angels run out of money. The first wave of attrition happens about 2-3 years in when angels run out of money because they weren't disciplined enough, they ran out of cash, or just get distracted by other things. The second wave of attrition happens about 7-8 years into their portfolio, where they are tapped out, illiquid and little to no returns are realized. Some research shows that the angels who last longest spread their risk by investing 1.5%-3% of their net worth into ~10+ companies each year. But, if the minimum check size to get into a deal is $25k and you can only invest $10k into each deal to diversify, the math doesn't work in this case. Therefore, if your wealth doesn’t allow you to invest in enough companies individually with this approach, angel funds are the way to go.
Q: What is SWAN’s investment thesis?
A: The thesis is that there are a number of opportunities in the Pacific Northwest that are overlooked or dismissed by other investors. There are a lot of investment opportunities in the seed/pre-seed stage. We are looking for diversification and rely on the expertise of our members when making investment decisions.
Q: You mentioned diversification as being important. What do you think is the trade-off between investing in fields you are familiar with and diversification?
A: There are two fundamentally different strategies. Some invest in an idea that a specific market is going in a certain direction. Sometimes, these investors are experts who may become very involved in the companies that they invest in (Active). Others are generalists who invest broadly (more passive). Some may pursue a blend of these strategies.
You should also consider that there are many ways to diversify a portfolio. Industry is one of them, but you should also think of opportunities to diversify across time, geography and stage.
Q: What do you think about how involved an angel should be in startups he or she invests in?
A: Sometimes an angel has a vision for a company that is not consistent with what the customers are doing. That can cause problems in the relationship between entrepreneur and investor. I think if an investor wants to be hands-on, he or she should help the startup through making introductions. The angel can also help get resources and give advice to the entrepreneur. If an investor tries to run the business, however, most of the time the angel is crossing a line. As an investor you need to believe in the founders when you invest in them, so you should trust them with the execution.
Q: How would you recommend someone interested in angel investing to learn more about it?
A: I think you should start reading books. I recommend Josh Maher’s book called “Startup Wealth – How the best angel investors make money in startups”. This book highlights some interesting strategies. I think reading some papers from Robert Wiltbank is also helpful. Take-aways from his work are that you must do due diligence and that you should have expertise involved in the process. I think you must understand portfolio theory and investment strategies to be able to develop your own strategy. You should also understand risks and how to mitigate them, and you should at least conceptually understand the importance of check size (Kelly vs Martingale) and exit strategies.
Aside from reading books you must do hands-on work, meaning I’d recommend joining an angel group and participating in some deals before writing a first check. Some angel groups offer training opportunities, which can be helpful early on.
Q: How does a typical due diligence process look like?
A: There are a lot of due diligence checklists out there, but I’ll point out some aspects that investors look at during due diligence. Also, keep in mind that only an ideal due diligence process covers all these aspects, but the reality in angel groups is that due diligence is volunteer work performed by members and sometimes they are not perfectly thorough. Anyone investing off of someone else's due diligence without doing their own homework can get into trouble.
So, during due diligence investors want to make sure to understand the risks involved in a company and to know what they get themselves into. They also want to make sure the entrepreneur understands these risks and is prepared to address them. Investors will evaluate whether there is a product-market fit, whether the entrepreneur solves a significant problem and whether the claims of the entrepreneur are correct. To find these things out, investors do market research and talk to customers. Another important aspect to consider is the scalability of the business model. Often entrepreneurs overestimate the scalability, which leads to overoptimistic predicted revenue streams. Another thing investors are looking at is the technology and whether it works.
Investors typically also want to visit a startup in their workplace to meet the team in their element. The personal fit is very important, so investors must feel like they can work well together with the founding team of a startup. Founders must have a sense of integrity and the team should know each other for a while. It also supports the valuation of a startup if the founding team has startup experience and has successfully founded and exited a company before.
Lastly, the terms of the deal are important and whether those terms fit the investment strategy of an angel investor. Because of terms, a great business isn't always a great investment. In the end, angel investing is also about returns, so the terms of a deal must make a company investable. 



Here are some things I learned from this interview:
  • Angel Funds offer the opportunity of investing smaller amounts of money in many companies, allowing angels to diversify their portfolio. Given that a fund collects “small” amounts from many investors, investments are still meaningful for startups, but this approach allows angels to increase their portfolio diversification given a certain budget. Granted the riskiness of angel investing, this budget should not exceed a certain percentage of the net wealth of an investor. Therefore, Angel Funds are particularly important to angels who are just accredited and couldn’t make enough meaningful individual investments to still diversify enough to mitigate risks.
  • There are two fundamentally different investment strategies when it comes to industry: Focus and diversification.
  • To learn about due diligence, you must understand some theoretical background, but additionally you must do hands-on due diligence before writing a first check.
  • Due diligence is a complex process in which a lot of ground needs to be covered.



In the interview Nate mentioned some resources and organizations he finds helpful, find out more about them here:
Pioneer Square Labs: https://www.psl.com/
Unlock Venture Partners: https://unlockvp.com/philosophy
Founders’ Co-op: https://www.founderscoop.com/
SeaChange Fund: https://seachange.fund/
Pudget Sound Venture Club: https://www.pugetsoundvc.com/



About Seattle Angel:
A strong ecosystem creates an environment that allows startups to thrive. Seattle Angel’s goal is to strengthen Seattle’s startup ecosystem by increasing the access to funding for entrepreneurs to push their ideas further.



Seattle Angel Conference:
SAC round XVI is about to start. Are you an entrepreneur looking to get about $200k in angel funding? Are you curious to learn more about pitching, to polish all the documents needed for investments and to receive great feedback? Or are you an accredited business angel who wants to learn more about angel investing and due diligence? In any of these cases you should consider reaching out to us. You can find more information here: https://www.seattleangelconference.com/
For any questions please reach out to: sechrest@gmail.com



About the author: Sven Goepfrich

https://www.linkedin.com/in/svengoepfrich/

Sven Goepfrich is currently finishing his MBA in Syracuse. His studies focus on technology, innovation and entrepreneurship. At his school, he is working for the department of finance. Sven was actively interning with the Seattle Angel Conference in summer 2019. He is currently looking for full-time career opportunities in this field.